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26 January: Business for Good – Grow your business using B Corp principles (Online)

Wednesday 26 December 2021
12:00 – 13:30
at The Building Society

Register your free ticket here


In response to popular demand, we are repeating our live practical workshop on Zoom for an all online audience! Join us from wherever you’re based to find out more about developing your business for good.

The B Corp Series: Business for Good – Using B Corp principles to scale and grow your business

Whether you’re looking to become B Corp Accredited or simply wish to grow your business in a way that enables you to focus on doing better for people and the planet, as well as profit – this workshop is for you.

Following on from our Getting Started with B Corp seminar, The Building Society presents the second in a series of practical sessions that will unpick the B Corp assessment criteria in more detail and explore how they can be used to scale and grow your business.

From exploring best practice to identifying gaps in your own business, this working session will examine how the framework can support you not only in achieving accreditation but also to establish a roadmap for impactful and sustainable growth.



Lisa Drake, Director, Elliott Wood

As a Board Director of Elliott Wood, Lisa has been instrumental in driving the practice to become a purpose led business, embedding these values throughout the company from strategy and branding to values and culture. Lisa also leads The Building Society as a place to collaborate and stimulate action and change in the Built Environment.

Lisa’s background is in organisational strategy and change, she has held board positions in operations, communications and HR. She is also a mediator, trainer, facilitator and executive coach and works with organisations globally through her consultancy NUB to do things differently, overcoming barriers to enable them to reach a better tomorrow.

“Businesses can often get stuck, but change is always possible. Embracing it as an opportunity and embedding true purpose can really empower a better tomorrow. Not just for personal or business gain but for the benefit of society and the planet, and the people that they serve.”

Gina Mula, B Leader and Founder of MulaShaker

Gina is an entrepreneur, founder of an award-winning, £multi-million creative agency, who works with global consumer brands across all aspects of transformational brand strategy. As a B Leader, Gina also works with organisations to support them through the B Corp accreditation process and ensures that these principles are firmly embedded in organisational growth strategy; both today and as a roadmap for the future.

“My drive to outperform commercial success for our clients develops my love for wildly creative and innovative ideas and collaborating with like-minded values-aligned people who have a passion and energy in all that they do. I believe the purpose of any business is to give back to the people who help to create it and I passionately believe that the driver for any business should be to create a positive movement of change, creating positive habits that create meaningful results.”

Mel Mula, Founder of MulaShaker

Mel Mula is an experienced Business Executive with over 25 years of global management and leadership success in transforming business performance and profitability, delivering cultural change in SMEs and multi-national businesses:

“I believe that progressive leaders recognise that there is an urgent need for businesses to look beyond the bottom line; to pursue strategies that mitigate risk and drive profitable growth by investing in sustainable solutions that empower employees to positively impact the world. Being part of this change will be a constant source of innovation and growth.”


Register your free ticket here